The Gwiz People – Joe

Joe Cheal

Joe is an NLP Master Trainer who enjoys learning new things… by exploring diverse fields of science, philosophy and psychology and then integrating these ‘learnings’. He is the creator and editor of the new ANLP Journal: Acuity.

He holds an MSc in Organisational Development and Neuro Linguistic Technologies, a degree in Philosophy and Psychology, a diploma in Performance Coaching, a certificate in HNLP Coaching and a diploma in Hypnotherapy, Psychotherapy and NLP. He is also an EI practitioner and an ILM accredited trainer.

With a passion and a penchant for the nature of paradox, Joe has published a book entitled: “Solving Impossible Problems: Working Through Tensions and Paradox in Business”. His MSc dissertation was an exploration into ‘social paradox’ and his findings were published in the first NLP Research Journal in 2009.

He is co-author of “The Model Presenter” and has contributed to various other books. He is a regular writer for Rapport magazine (most of the articles can be found in our ‘ARTICLES’ section)

In focusing his training, coaching and consultancy experience into the business environment, Joe has inspired others to achieve outstanding results. Since 1993, he has worked with a broad range of organisational cultures, helping 1000s of people revolutionise the way they work with others. His training sessions are often described as “humorous, thought-provoking, interactive and leading to highly practical strategies”.

He was delighted a while ago when a course delegate wrote about him: “Joe is an excellent combination of Dr Who and Eddie Izzard in presentation style, so made the content fun and accessible.”!!!

Joe is also fascinated by language and voice. As part of his exploration, for fun, he has recorded a bunch of songs, including writing and performing an original piece.

Joe’s books can all be seen on this link. Please note they are print on demand so always in stock no matter what the label says .


Melody Cheal MSc MAPP
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